Solved by verified expert:I have an assignment:write 6 pages about FOREIGN- OWNED COMPANY ( great-west financial) Each student is required to write a case study on a specific FOREIGN- OWNED COMPANY based in the region/division or the state researched in Part 1. Limit the length of the case study to 6 pages in double space. My company is Great-West Financial in Colorado State. ( http://www.greatwest.com) The assignment and the outline of case in the attachment.
course_outline.docx
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Appendix 3: Rubric for Individual Case Write up
Part II of IFDI project: Individual case write up (6 pages, wt. 20
points)
Name:
The Individual assignment require write up of a case study on a FOREIGN firm
that invested in a geographic division/state which was the focus of your
group project. Length of the report: 6 pages in double space:
Section 1: (about 1 to 2 pages) :
(i). Abstract/summary of the case study;
(ii)Company background, its foreign operations, product/service focus, mode of entry
into the USA; is it publicly listed or private?
(iii). Its strategic intent or the purpose of investing in the USA;
Section 2: (about 4 pages) :
(i).Discuss business strategies of the firm in the US; choice of US location(s), level of
investment, products/services manufactured and or serviced in the USA;
(ii). Discuss firm’s management and its operational strategies in the USA;
(iii).Discuss employment generated by the firm in the US; product/service exported
from the US; any linkages with US institutions for R&D, etc.,
(iv). Strength & weaknesses of the firm in the USA; its brand image, competitiveness
and challenges in doing business in the USA?.
(v). Its future plans in the USA?
Section 3: (about 1 page, ):
Conclusion and analysis of firm performance in the USA;
Evidence of a review of firm’s website or any other sources information provided in
the bibliography and or appendix will count towards evaluation of the case write up
1
2
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