Expert answer:Need help with three questions on speeding up webs

Answer & Explanation:Speeding up Website Desig1.docx
speeding_up_website_desig1.docx

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Speeding up Website Design
You have been hired by a web-site design, production, and hosting company whose new animated website designs are attracting a lot of attention and a lot of customers. Currently,
employees are organized into different functions such as hardware, software design, graphic
art, and web-site hosting, as well as functions such as marketing and human resources. Each
function takes its turn to work on a new project from initial customer request to final online
website hosting. The problem the company is experiencing is that it typically takes one year
from the initial idea stage to the time that the website is up and running; the company wants to
shorten this time by half to protect and expand its market niche. In talking to other managers,
you discover that they believe the company’s current functional structure is the source of the
problem—it is not allowing employees to develop websites fast enough to satisfy customers’
demands. They want you to design a better one.
Questions
1. Discuss ways in which you can improve how the current functional structure operates so that
it speeds website development.
2. Discuss the pros and cons of moving to a (a) multidivisional, (b) matrix, or (c) product team
structure to reduce website development time. 3. Which of these structures do you think is
most appropriate, and why?
…
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