Expert answer:Need computer science help with a Research report

Answer & Explanation:Choose the attached article, you may need to visit the
company’s website policy page or other sources, in addition to the articles, in
order to provide a complete response to the points listed below. For example, using
the search terms “Amazon social media campaign” in an internet search engine
such as Google.com, Yahoo.com, or Bing.com will return results of several
articles discussing Amazon’s use of social media. Searching for “Amazon
security breach” returns several articles discussing vulnerabilities and
electronic security challenges the company has faced. Additionally, if you
visit the Amazon website, they have a link to their privacy policy on the
bottom of the page.
Write a report of your findings that is at least three pages
in length in a Word document to address the following:
· 
Briefly introduce the company you have chosen to
research.
· 
Summarize the two attached articles about Amazon.

· 
Describe how these companies are using
electronic media and e-mail.
       · 
Are they
using electronic media and e-mail in their daily operations, media campaigns,
customer relations, or other     ways? Are any of their uses groundbreaking or
novel?
       · 
What types of media are they using? Who is their
audience?
       · 
How do they mitigate and respond to security
threats in using electronic media and e-mail? What about security issues faced
by their customers?
Your paper must use APA style guidelines and include a
title, abstract, and reference page. Be sure to list all sources in the
reference page and use in-text citations where appropriate. The title,
abstract, and reference pages are not included in the required minimum page
length.
amazon_and_argos_article.pdfamazon_article.pdf
amazon_and_argos_article.pdf

amazon_article.pdf

Unformatted Attachment Preview

THE WEEK MULTIPLES
JYSK o p e n s in c o u n tr y 41
Danish furniture retailer JYSK
has announced it plans to
open tw o stores in Albania.
The company, which
launched back in 1979, will
make Albania its 41st country
in which the business trades
when the new stores, both
located in the country’s capital
in Tirana, open on 4 November.
JYSK in Albania is managed
by the franchisee, Fatmir
Zymberi, who already has
JYSK Franchise stores in both
Kosovo and Macedonia.
Frederik Kroun,franchise
director at JYSK, commented
ontheexpansion:”W e
are happy to expand our
collaboration w ith Fatmir
Zymberi w ith even more
stores. We look forward to
also being able to give the
Albanians a great offer.”
The company also confirmed
it plans to open more stores in
the near future.
Two retailers commence sa^:e<- • delivery battle Giant retailers Amazon and Argos have been locked into a head-to-head battle as both have launched its same-day delivery service. Amazon has launched its Prime Same Day service, offering its Prime customers free delivery-w hich costs £79 to be a Prime member, but customers w ithout Prime still have the same day option but for a charge o f £9.99. It w ill initially be for customers in London, Hertfordshire and Berkshire, w ith plans to include other areas o f the UK soon. Meanwhile, Argos has revealed its own free same-day delivery initiative, which already offered online customers a same day option for £3.95, has now temporarily scrapped the charge for orders over £50 until the 24 November, after which the charge would be re-introduced. According to the Guardian, Argos said its same-day delivery scheme would help customers 'beat the Black Friday rush', while Stephen Vowles, Argos marketing director, concludedd'We are the only retailer able to offer same-day delivery nationwide and we're even happier to provide this service for free to customers until 24 November.” j FOR MORE INFORMATION V IS IT ^ w w w . a r g o s .co .u k / w w w .a m a z o n .co . u k John Lewis launches ‘Man on the Moon’ Christmas ad IKEA ends three-year Hanergy deal Swedish furniture retailer IKEA has confirmed it has ended its partnership w ith Chinese solarfirm Hanergy. The partnership, which had been established for three years, came to an end on 1 November after IKEA revealed it wouldn’t be renewing the solar businesses contract to sell in the UK, Switzerland and the Netherlands, to which a new supplier would be sourced moving forward. The news comes o ff the back o f recent reports that the Chinese company is currently under investigation by the Hong Kong stock market regulators. A spokesperson from IKEA revealed to BusinessCreen on the termination in a statement th a t said: "A new business model has been decided upon, which includes the decision not to renew the contract w ith Hanergy Solar UK when their current contract ends on November 1 2015. IKEA Group’s priority now is to work collaboratively w ith Hanergy Solar UK during the phase out, in order to ensure the best interests o f customers, and we are working w ith the local team at Hanergy Solar UK to agree a transition tim e plan to ensure a smooth transition for our visitors, their customers and store teams.” FOR MORE INFORMATION V IS IT ^ WWW.IKEA.COM/GB/EN hpi -----------------------------------------,, Check out Cabinet Maker Online __________________________________________________________A 8 | www.cabinet-maker.co.uk 113 N ovem ber 2015 With Christmas on the minds w ithin the industry, John Lewis has launched another emotional Christmas ad campaign. This year the retailer tells a story of a lonely old man on the moon as it aims to highlight the sad fact o f older people who are alone at Christmas. The business has also teamed up w ith charity Age UK, where proceeds from ad-themed merchandise will be donated to help raise money and awareness. The ad itself features a young girl who notices the lonely man on the moon through a telescope and manages to send him a present in tim e for Christmas. The department store group invested £im in the ad, which aims to be another hit and create a boom in Christmas trading. John Lewis customer director Craig Inglis said:“Our Christmas advert is once again all about going the extra mile to give someone the perfect gift. This year though, the story is told in a uniquely creative and engaging way as we see Lily, our heroine, go to great lengths to connect w ith the Man on the Moon. We hope it inspires people to find really special gifts for their loved ones and through our partnership w ith Age UK, raises awareness o f the issue o f loneliness amongst older people and encourages others to support in any way they can." | FOR MORE INFORMATION V IS IT ^ M & S post steady profit grow th High street retailer Marks and Spencer has revealed a slight growth in revenue in its latest half-year results for 26 weeks ended 26 September 2015. Highlighted w ithin the group’s financial report, total sales were up 1.4% to fsbn, w ith pre-tax profits also up by 6.1% to £284111. However, general merchandise sales across all sectors were down 0.4% w ith like-for-like sales also down 1.2%. UK sales were the driving force w ith a 1.7% uptick, whereas international sales took a hit, down by 5.1% year-onyear.The group’s online performance showed growth across all key metrics w ith sales up by 34.2%. Marc Bolland, chief executive at M&S, said:"We delivered good underlying profit growth in the first half and made strong progress against our key priorities. In General Merchandise we decided to improve profitability by focusing on gross margin, delivering another significant increase, which in part resulted in slightly lower sales." FOR MORE INFORMATION VISITS w w w .m a r k s a n d s p en c e r . c o m Copyright of Cabinet Maker is the property of Manning Publishing Ltd. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. Forwarders’ Forum Staring down the oncoming Amazon freight train by Brandon Fried 2015 is shaping up to be a roller-coaster year for freight forwarder and carrier volumes. An air cargo surge caused by the West Coast port labor slowdown led to congestion-related challenges at major gateways Brandon Fried is the throughout the United States. A executive director of the U.S. strong U.S. dollar has since deAirforwarders Association pressed export volumes, leading to bargain-basement rates for forwarders from both ocean and air carriers, who see falling fuel prices as the light at the end of the tunnel in assuring profitability. initiative, aiming to remove the actual paper from the transaction in favor of a digital document, with its data being used for multiple purposes. Progress, however, remains glacial, with the industry achieving only about 34 percent penetration of eAWBs worldwide. Air cargo space has been relatively easy to find, and onerous hours-of-service regulations, combined with a lopsided government safety rating scheme, has not had quite the adverse impact on trucking availability as had been predicted. Indeed, after a long, difficult post-Great Recession period, the freight forwarding industry could be looking at its own “light at the end of the tunnel.” But a recent analyst revelation about giant internet service provider Amazon suggests the source of the illumination may be a freight train heading our way. Before dismissing the notion of Amazon becoming a freight forwarder, let’s consider its remarkable growth and distribution strategy. The company now has more than 165 fulfillment centers globally and has been testing various last-mile delivery strategies. Customers using its “Prime” service pay a yearly fee for faster free or low-cost delivery for items that have even been known to arrive on Sunday. Many forwarders choose to minimize automation in their operations since so much of the business requires shipper hand-holding and providing customized service to address Though it’s still best-known for its online product retailing, Amazon is now controlling almost a third of the data storage market. Times are changing. the unique aspects of each consignment. Automation could help ease the burden of repetitive processes in the forwarding industry, and it may also increase efficiency and customer communication. But technology is often seen by forwarders as expensive and a threat to scarce financial resources. This old way of thinking may finally be changing. Growing customer expectations on forwarders to provide data from online ordering, shipment tracking, customs processing and disposition are making the movement of boxes the easy part and moving information increasingly challenging. Shippers are abandoning telephone conversations in favor of data exchanges to increase operational efficiency with their forwarding partners. Airlines have been working to streamline the shipment process by encouraging freight forwarder customers to submit master electronic air waybills (e-AWBs). We have seen this promoted through the years by IATA, through its e-freight 46 DECEMBER 2015/JANUARY 2016 | AIRCARGOWORLD.COM | @AIRCARGOWORLD Analysts at a large investment banking firm point to this slow adoption of digital technology, plus the fragmented nature of the logistics industry in general, as opportunities for Amazon to move in. The Seattle-based e-retailer could leverage its vast technology and fulfillment infrastructure supporting its own network of distribution, sorting and data warehousing to offer logistical services currently offered by the freight forwarding community. Amazon’s cloud computing and informational technology resources could be leveraged to satisfy shipper information cravings up to now only provided by the integrated carriers. Its existing warehouse network might serve as a springboard to offer storage and fulfillment services for inventory – offerings now considered the domain of the forwarder. Still in doubt about the Amazon threat? Consider that, just a few years ago, companies were routinely purchasing large mainframe computers for their data storage. Now these machines have largely been replaced by an information “cloud,” running software and storing data on third-party systems for a fraction of the cost. One of the providers of such services is Amazon. Though it’s still best-known for its online product retailing, Amazon is now controlling almost a third of the data storage market. Times are changing. For many freight forwarders, seeing Amazon potentially jump into the industry is the stuff of nightmares. Considering its innovative past, the idea is probably not far-fetched. Forwarders have lost volume to the integrators over the years, largely because of a lack of an integrated technology platform capable of providing accurate information and communication with carriers and ground-delivery partners. A giant internet retailer, such as Amazon or even China’s Alibaba, could be the next source of competition. Electronic messaging is an essential requirement in modern business that cuts costs while potentially increasing the quality of services, thus achieving greater efficiency in the freight forwarding business. These benefits can be enormous not only for freight forwarders and their customers but for the entire supply chain. The light at the end of the tunnel could indeed be a freight train, but if forwarders begin to adopt technology more readily, perhaps they can catch a ride into a more profitable future. ACW Copyright of Air Cargo World is the property of Royal News Corp. and its content may not be copied or emailed to multiple sites or posted to a listserv without the copyright holder's express written permission. However, users may print, download, or email articles for individual use. ... Purchase answer to see full attachment

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