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Answer & Explanation:Be the manager chp 11.docx
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Be the Manager chp 11
You were recently hired in a boundary-spanning role for the global unit of an educational and
professional publishing company. The company is headquartered in New York (where you work)
and has divisions in multiple countries. Each division is responsible for translating,
manufacturing, marketing, and selling a set of books in its country. Your responsibilities include
interfacing with managers in each of the divisions in your region (Central and South America),
overseeing their budgeting and financial reporting to headquarters, and leading a virtual team
consisting of the top managers in charge of each of the divisions in your region. The virtual
team’s mission is to promote global learning, explore new potential opportunities and markets,
and address ongoing problems. You communicate directly with division managers via telephone
and e-mail, as well as written reports, memos, and faxes. When virtual team meetings are
convened, videoconferencing is often used. After your first few virtual team meetings, you
noticed that the managers seemed to be reticent about speaking up. Interestingly enough,
when each manager communicates with you individually, primarily in telephone conversations
and e-mails, she or he tends to be forthcoming and frank, and you feel you have a good rapport
with each of them. However, get-ting the managers to communicate with one another as a
virtual team has been a real challenge. At the last meeting you tried to prompt some of the
managers to raise issues relevant to the agenda that you knew were on their mind from your
individual conversations with them. Surprisingly, the managers skillfully avoided informing their
teammates about the heart of the issues in question. You are confused and troubled. Although
you feel your other responsibilities are going well, you know your virtual team is not operating
like a team at all and no matter what you try, discussions in virtual team meetings are forced
and generally unproductive.
Questions
1. What are you going to do to address this problem?

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