Expert answer:read something and make a review about it

Expert answer:Hello Writer, I will upload two files: Instructions: this file has the question you need to answer about the initiative. (it is kind of evaluation) Bmore Fleet: The initiative that you need to evaluate, so you should answer the questions from the instructions file by reading this file.
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Instructions:
Evaluation: You should read the other file then answer these
questions.
1. What is the name of the initiative that you are evaluating? What is the main mission?
What area in Maryland will this initiative be working in primarily?
2. What is your overall impression of the initiative’s proposal? What do you like and
dislike? Are you able to understand what the initiative is about?
3. What are some of the main objectives that the initiative is planning to implement in
order to improve their target area?
4. Do you feel that these planned objectives are justified based on the information that
they provided? Is the proposal well supported? Explain.
5. Do you have any suggested improvements for their proposal?
6. Assuming that you were the person in charge of funding this initiative based on the
proposal alone, would you support the project? Explain.
7. If this were a real initiative would you find it credible, based on the information
provided in the proposal?
8. Did the company accurately explain the technology needed to achieve their goal? Do
you feel that it was well support and justified?
9. On a scale of 1 to 10 (where 10 is the highest) how would you rate this company based
on the proposal? Explain.
10. Any additional comments?
Baltimore​ ​Transportation​ ​System
Initiative​ ​Name:​ ​Bmore​ ​Fleet
Target​ ​Area:​ ​Baltimore​ ​City
Emily​ ​Flinchum
Michaela​ ​Bamfo
Jamauri​ ​Goldwire
Nick​ ​Holtz
Matt​ ​Krawczyk
TJ​ ​Smoot
1
Table​ ​of​ ​Contents
PHASE​ ​1
Executive​ ​Summary​ ​ ​……………​ ​2
The​ ​Initiative
● Description​ ​&​ ​Competitive​ ​Advantages​ ​……………3
● Analysis​ ​of​ ​Target​ ​Area​ ​……………4
● Benefits​ ​&​ ​Opportunities​ ​for​ ​the​ ​Community​ ​……………6
● Logo​ ​……………6
PHASE​ ​2
Questions
● 1-3…….8
● 4-5…….9
● 6………10
● 7-11…..11
Reflection……..12
Sources……..13
2
Phase​ ​1
Executive​ ​Summary
Our​ ​initiative​ ​hopes​ ​to​ ​develop​ ​a​ ​more​ ​reliable​ ​transportation​ ​system​ ​that​ ​connects​ ​the
city​ ​in​ ​a​ ​more​ ​effective​ ​way​ ​than​ ​the​ ​current​ ​public​ ​transportation​ ​system​ ​in​ ​place,​ ​by​ ​providing
fleets​ ​of​ ​cars​ ​that​ ​allow​ ​for​ ​fast​ ​and​ ​efficient​ ​travel.​ ​Our​ ​initiative​ ​is​ ​specifically​ ​aiming​ ​to​ ​help
those​ ​who​ ​both​ ​live​ ​and​ ​work​ ​within​ ​the​ ​city,​ ​as​ ​this​ ​access​ ​to​ ​efficient​ ​transportation​ ​through
their​ ​jobs​ ​would​ ​be​ ​the​ ​most​ ​helpful​ ​to​ ​them.​ ​Anyone​ ​who​ ​has​ ​used​ ​public​ ​transportation​ ​within
the​ ​city​ ​can​ ​tell​ ​you​ ​it’s​ ​flaws:​ ​it’s​ ​always​ ​late,​ ​it’s​ ​crowded,​ ​and​ ​there​ ​is​ ​not​ ​enough​ ​stops,
causing​ ​people​ ​to​ ​have​ ​to​ ​take​ ​multiple​ ​buses​ ​to​ ​get​ ​where​ ​they​ ​need​ ​to​ ​go,​ ​yet​ ​one​ ​may​ ​have​ ​a
long​ ​route​ ​for​ ​the​ ​drivers.​ ​The​ ​current​ ​Maryland​ ​bus​ ​system​ ​favors​ ​areas​ ​with​ ​large
concentrations​ ​of​ ​workers​ ​who​ ​may​ ​not​ ​live​ ​in​ ​the​ ​city,​ ​such​ ​as​ ​the​ ​Inner​ ​Harbor,​ ​or​ ​reaching​ ​out
to​ ​areas​ ​of​ ​Baltimore​ ​County,​ ​leaving​ ​the​ ​working​ ​and​ ​lower​ ​class​ ​people​ ​of​ ​Baltimore​ ​City,​ ​who
may​ ​need​ ​to​ ​rely​ ​on​ ​public​ ​transportation​ ​as​ ​a​ ​part​ ​of​ ​their​ ​daily​ ​lives,​ ​struggling​ ​to​ ​get​ ​where
they​ ​need​ ​to​ ​go​ ​and​ ​get​ ​there​ ​on​ ​time.​ ​And​ ​those​ ​with​ ​cars​ ​struggle​ ​with​ ​parking,​ ​heavy​ ​traffic,
and​ ​the​ ​harmful​ ​effects​ ​of​ ​cars​ ​on​ ​our​ ​environment.​ ​With​ ​our​ ​initiative,​ ​we​ ​hope​ ​to​ ​make​ ​a
transportation​ ​system​ ​that​ ​is​ ​easier​ ​to​ ​use​ ​and​ ​more​ ​readily​ ​available​ ​for​ ​those​ ​who​ ​need​ ​it,
making​ ​transportation​ ​easier​ ​for​ ​everyone​ ​within​ ​Baltimore​ ​City.
What​ ​is​ ​special​ ​about​ ​our​ ​car​ ​system​ ​is​ ​our​ ​ability​ ​to​ ​reach​ ​a​ ​demographic​ ​that​ ​needs
transportation,​ ​but​ ​may​ ​not​ ​have​ ​the​ ​best​ ​access​ ​to​ ​it.​ ​With​ ​the​ ​current​ ​Baltimore​ ​bus​ ​system,
there​ ​is​ ​a​ ​lack​ ​of​ ​travel​ ​in​ ​parts​ ​of​ ​the​ ​City​ ​that​ ​may​ ​need​ ​to​ ​rely​ ​heavily​ ​on​ ​public​ ​transportation.
By​ ​using​ ​our​ ​cars​ ​to​ ​reach​ ​these​ ​areas,​ ​we​ ​are​ ​creating​ ​more​ ​efficiency​ ​in​ ​the​ ​movement​ ​in
Baltimore​ ​City,​ ​and​ ​by​ ​helping​ ​people​ ​get​ ​to​ ​where​ ​they​ ​need​ ​to​ ​be​ ​faster,​ ​this​ ​creates​ ​more
activity​ ​within​ ​Baltimore​ ​for​ ​those​ ​who​ ​live​ ​here,​ ​not​ ​just​ ​those​ ​who​ ​may​ ​come​ ​to​ ​the​ ​city​ ​to
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work.​ ​Another​ ​reason​ ​the​ ​Bmore​ ​Fleet​ ​is​ ​special​ ​is​ ​how​ ​it​ ​operates.​ ​By​ ​partnering​ ​directly​ ​with
jobs​ ​in​ ​Baltimore​ ​City,​ ​this​ ​gives​ ​more​ ​incentive​ ​for​ ​those​ ​who​ ​work​ ​in​ ​the​ ​city​ ​to​ ​live​ ​here​ ​as
well,​ ​as​ ​they​ ​will​ ​no​ ​longer​ ​have​ ​to​ ​worry​ ​about​ ​their​ ​commute​ ​and​ ​will​ ​have​ ​benefits​ ​not
available​ ​to​ ​those​ ​outside​ ​of​ ​Baltimore​ ​City
The​ ​Initiative
Pt.​ ​1:​ ​Description​ ​&​ ​Competitive​ ​Advantages
One​ ​of​ ​the​ ​major​ ​issues​ ​facing​ ​any​ ​city​ ​or​ ​metropolitan​ ​area​ ​is​ ​transportation.​ ​This​ ​is
apparent​ ​in​ ​the​ ​city​ ​of​ ​Baltimore,​ ​Maryland.​ ​The​ ​inefficient​ ​and​ ​ineffective​ ​public​ ​transportation
in​ ​Baltimore​ ​City​ ​has​ ​been​ ​the​ ​motivation​ ​behind​ ​our​ ​car​ ​service,​ ​Bmore​ ​Fleet.
​ ​This​ ​issue​ ​is​ ​especially​ ​apparent​ ​to​ ​our​ ​group​ ​because​ ​as​ ​some​ ​of​ ​us​ ​are​ ​commuters​ ​we
have​ ​experienced​ ​firsthand​ ​the​ ​issues​ ​with​ ​Baltimore’s​ ​public​ ​transportation​ ​system​ ​with​ ​its
excessive​ ​delays​ ​and​ ​even​ ​cancellations.​ ​Our​ ​initiative​ ​is​ ​set​ ​out​ ​to​ ​try​ ​and​ ​improve
transportation​ ​around​ ​Baltimore​ ​by​ ​the​ ​creation​ ​of​ ​a​ ​more​ ​effective​ ​system​ ​of​ ​cars,​ ​provided
through​ ​jobs,​ ​to​ ​get​ ​their​ ​workers​ ​throughout​ ​Baltimore​ ​City​ ​efficiently​ ​and​ ​with​ ​no​ ​worries
about​ ​the​ ​public​ ​transportation​ ​system.​ ​Our​ ​fleet​ ​of​ ​available​ ​cars​ ​and​ ​drivers​ ​will​ ​make​ ​getting
through​ ​Baltimore​ ​City​ ​easier,​ ​and​ ​will​ ​be​ ​beneficial​ ​for​ ​those​ ​who​ ​live​ ​in​ ​parts​ ​of​ ​the​ ​city​ ​that
do​ ​not​ ​have​ ​public​ ​transportation​ ​readily​ ​available​ ​to​ ​them.​ ​When​ ​our​ ​initiative​ ​succeeds​ ​it​ ​will
greatly​ ​improve​ ​people’s​ ​outlook​ ​on​ ​the​ ​city​ ​of​ ​Baltimore​ ​as​ ​well​ ​as​ ​attract​ ​more​ ​people​ ​to​ ​the
area.
Last​ ​year,​ ​the​ ​Opportunity​ ​Collaborative,​ ​a​ ​project​ ​of​ ​the​ ​Baltimore​ ​Metropolitan
Council,​ ​found​ ​the​ ​average​ ​commute​ ​for​ ​citizens​ ​in​ ​East​ ​and​ ​West​ ​Baltimore​ ​to​ ​living-wage​ ​jobs
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was​ ​90​ ​minutes​ ​each​ ​way.​ ​(Budish)​ ​This​ ​is​ ​an​ ​unacceptable​ ​statistic​ ​compared​ ​to​ ​the​ ​rest​ ​of​ ​the
united​ ​states​ ​which​ ​according​ ​to​ ​the​ ​US​ ​Census​ ​Bureau​ ​is​ ​25.4​ ​minutes​ ​a​ ​fraction​ ​of​ ​that​ ​time.
This​ ​is​ ​what​ ​our​ ​main​ ​motivation​ ​and​ ​goal,​ ​we​ ​want​ ​to​ ​fix​ ​our​ ​cities​ ​serious​ ​transportation​ ​issues.
Pt.​ ​2:​ ​Analysis​ ​of​ ​Target​ ​Area
Our​ ​area​ ​of​ ​focus​ ​is​ ​the​ ​working​ ​class​ ​population​ ​of​ ​Baltimore​ ​City.​ ​The​ ​city​ ​has​ ​a​ ​large​ ​network
of​ ​buses​ ​already,​ ​but​ ​the​ ​routes​ ​and​ ​times​ ​are​ ​not​ ​efficient​ ​enough​ ​for​ ​those​ ​who​ ​actively​ ​rely​ ​on
the​ ​public​ ​transportation​ ​system​ ​for​ ​their​ ​daily​ ​commutes.​ ​The​ ​target​ ​demographic​ ​is​ ​workers
still​ ​working​ ​in​ ​the​ ​city​ ​along​ ​with​ ​business​ ​owners​ ​that​ ​employ​ ​many​ ​citizens​ ​of​ ​the​ ​City​ ​of
Baltimore.​ ​The​ ​City​ ​of​ ​Baltimore​ ​is​ ​characterized​ ​as​ ​a​ ​densely​ ​populated​ ​urban​ ​center​ ​with​ ​low
income​ ​and​ ​high​ ​income​ ​areas​ ​that​ ​are​ ​separated.​ ​The​ ​population​ ​of​ ​the​ ​city​ ​is​ ​slowly​ ​declining
because​ ​the​ ​people​ ​with​ ​money​ ​are​ ​beginning​ ​to​ ​leave,​ ​with​ ​the​ ​help​ ​of​ ​our​ ​car​ ​system​ ​it​ ​will​ ​be
more​ ​efficient​ ​to​ ​live​ ​and​ ​work​ ​in​ ​the​ ​city​ ​stabilizing​ ​the​ ​population.​ ​Our​ ​largest​ ​barrier​ ​to​ ​entry
is​ ​the​ ​Maryland​ ​Transportation​ ​Association​ ​because​ ​they​ ​are​ ​the​ ​only​ ​company​ ​currently​ ​running
a​ ​public​ ​transportation​ ​system​ ​in​ ​Maryland,​ ​as​ ​well​ ​as​ ​other​ ​car​ ​services​ ​such​ ​as​ ​Uber​ ​and​ ​Lyft
who​ ​may​ ​see​ ​us​ ​as​ ​competition​ ​(even​ ​though​ ​in​ ​contrast​ ​to​ ​these​ ​services,​ ​we​ ​work​ ​directly​ ​with
companies​ ​to​ ​provide​ ​rides​ ​for​ ​their​ ​workers).​ ​Another​ ​barrier​ ​of​ ​entry​ ​is​ ​local​ ​businesses​ ​in​ ​the
city​ ​not​ ​supporting​ ​our​ ​transportation​ ​system.​ ​They​ ​may​ ​feel​ ​that​ ​transportation​ ​is​ ​not​ ​worth​ ​the
extra​ ​cost​ ​and​ ​should​ ​be​ ​put​ ​on​ ​the​ ​workers​ ​to​ ​get​ ​to​ ​work​ ​on​ ​time.​ ​Originally​ ​the​ ​bus​ ​system​ ​in
Baltimore​ ​City​ ​had​ ​over​ ​5000​ ​stops,​ ​which​ ​was​ ​reduced​ ​to​ ​improve​ ​reliability​ ​and​ ​efficiency
(Maryland​ ​Department​ ​of​ ​Transportation).​ ​By​ ​doing​ ​this​ ​the​ ​bus​ ​system​ ​became​ ​complicated​ ​and
a​ ​large​ ​portion​ ​of​ ​citizens​ ​were​ ​left​ ​without​ ​their​ ​stops,​ ​making​ ​it​ ​harder​ ​for​ ​them​ ​to​ ​commute.
5
The​ ​plan​ ​we​ ​have​ ​is​ ​to​ ​have​ ​cars​ ​available​ ​for​ ​those​ ​businesses​ ​that​ ​partner​ ​with​ ​us,​ ​giving​ ​rides
to​ ​their​ ​workers​ ​when​ ​they​ ​need​ ​them.​ ​There​ ​would​ ​be​ ​an​ ​app​ ​letting​ ​them​ ​know​ ​what​ ​times​ ​the
cars​ ​arrive,​ ​as​ ​well​ ​as​ ​how​ ​to​ ​call​ ​an​ ​emergency​ ​car​ ​if​ ​one​ ​is​ ​needed​ ​right​ ​away​ ​(these​ ​emergency
cars​ ​will​ ​be​ ​limited,​ ​though).​ ​The​ ​maps​ ​included​ ​in​ ​this​ ​analysis​ ​show​ ​the​ ​current​ ​bus​ ​routes​ ​in
the​ ​city​ ​along​ ​with​ ​the​ ​whole​ ​Baltimore​ ​area​ ​itself.​ ​We​ ​hope​ ​to​ ​help​ ​those​ ​in​ ​the​ ​neighborhoods
that​ ​don’t​ ​have​ ​active​ ​bus​ ​stops​ ​that​ ​take​ ​them​ ​to​ ​the​ ​areas​ ​where​ ​they​ ​work.​ ​Together​ ​we​ ​can
succeed​ ​in​ ​making​ ​an​ ​efficient​ ​and​ ​reliable​ ​car​ ​system​ ​that​ ​allows​ ​for​ ​better​ ​transportation
throughout​ ​Baltimore​ ​City.
6
Pt.​ ​3:​ ​Benefits​ ​&​ ​Opportunities​ ​for​ ​the​ ​Community
`The​ ​benefits​ ​of​ ​our​ ​newly​ ​designed​ ​car​ ​system​ ​is​ ​directed​ ​to​ ​the​ ​people​ ​who​ ​live​ ​and
work​ ​in​ ​the​ ​city,​ ​as​ ​well​ ​as​ ​the​ ​businesses​ ​they​ ​work​ ​for.​ ​Our​ ​new​ ​car​ ​system​ ​offers​ ​passes​ ​to
businesses​ ​in​ ​the​ ​area​ ​so​ ​that​ ​they​ ​can​ ​give​ ​them​ ​to​ ​all​ ​employees​ ​that​ ​don’t​ ​have​ ​their​ ​own
means​ ​of​ ​transportation.​ ​What​ ​makes​ ​our​ ​cars​ ​better​ ​is​ ​that​ ​they​ ​allow​ ​people​ ​to​ ​get​ ​to​ ​their
destinations​ ​quickly​ ​with​ ​no​ ​hassle.​ ​Unlike​ ​public​ ​transportation,​ ​there​ ​is​ ​no​ ​worry​ ​about​ ​late
transportation,​ ​lack​ ​of​ ​bus​ ​stops,​ ​or​ ​needing​ ​to​ ​take​ ​multiple​ ​forms​ ​of​ ​transportation​ ​to​ ​get​ ​where
they​ ​need​ ​to​ ​go.​ ​Bmore​ ​Fleet​ ​allows​ ​for​ ​quick​ ​travel​ ​only​ ​in​ ​Baltimore​ ​City,​ ​and​ ​by​ ​keeping​ ​our
system​ ​local​ ​it​ ​makes​ ​it​ ​easier​ ​to​ ​get​ ​people​ ​where​ ​they​ ​need​ ​to​ ​go​ ​in​ ​an​ ​efficient​ ​way.
This​ ​brings​ ​a​ ​lot​ ​of​ ​opportunities​ ​for​ ​businesses​ ​as​ ​they​ ​can​ ​add​ ​workers​ ​benefit​ ​of​ ​paid
travel​ ​which​ ​could​ ​bring​ ​them​ ​more​ ​employees.​ ​While​ ​also​ ​an​ ​opportunity​ ​for​ ​employees​ ​to​ ​save
money​ ​from​ ​either​ ​gas​ ​or​ ​their​ ​normal​ ​bus​ ​route.​ ​ ​For​ ​the​ ​drivers​ ​they​ ​won’t​ ​have​ ​to​ ​worry​ ​about
the​ ​long​ ​tedious​ ​routes​ ​anymore,​ ​instead​ ​only​ ​focusing​ ​on​ ​the​ ​city.
Pt.​ ​4:​ ​Logo
​ ​When​ ​the​ ​10​ ​people​ ​were​ ​surveyed,​ ​we
were​ ​working​ ​with​ ​our​ ​prior​ ​idea​ ​of​ ​using​ ​a
bus​ ​system,​ ​instead​ ​of​ ​cars.​ ​After​ ​surveying
10​ ​people​ ​on​ ​our​ ​logo​ ​there​ ​were​ ​mixed
emotions​ ​on​ ​the​ ​logo.​ ​One​ ​of​ ​the​ ​responses
that​ ​surprised​ ​me​ ​is​ ​that​ ​they​ ​didn’t​ ​know
that​ ​logo​ ​was​ ​representing.​ ​They​ ​did​ ​not
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know​ ​the​ ​aim​ ​of​ ​logo,​ ​all​ ​they​ ​can​ ​understand​ ​about​ ​the​ ​logo​ ​is​ ​that​ ​it​ ​had​ ​to​ ​do​ ​with​ ​Baltimore.
Another​ ​comment​ ​that​ ​was​ ​given​ ​on​ ​the​ ​logo​ ​is​ ​that​ ​although​ ​it​ ​was​ ​appealing​ ​to​ ​the​ ​eye​ ​because
of​ ​the​ ​different​ ​color​ ​cars​ ​they​ ​did​ ​not​ ​understand​ ​the​ ​use​ ​of​ ​the​ ​cars​ ​after​ ​finding​ ​out​ ​the​ ​aim​ ​of
the​ ​logo.​ ​One​ ​person​ ​believed​ ​that​ ​instead​ ​of​ ​using​ ​cars​ ​we​ ​should​ ​use​ ​buses​ ​if​ ​we’re​ ​focusing​ ​on
Baltimore​ ​public​ ​transportation.​ ​ ​Although​ ​this​ ​is​ ​good​ ​criticism​ ​there​ ​were​ ​some​ ​comments​ ​that
seemed​ ​positive​ ​.​ ​One​ ​of​ ​the​ ​comments​ ​was​ ​the​ ​unique​ ​way​ ​of​ ​naming​ ​our​ ​company​ ​“BMORE
FLEET”​ ​instead​ ​of​ ​the​ ​generic​ ​“Baltimore​ ​Transportation.”​ ​They​ ​found​ ​that​ ​it​ ​brought
uniqueness​ ​to​ ​our​ ​company​ ​and​ ​was​ ​memorable.​ ​Another​ ​positive​ ​comment​ ​made​ ​was​ ​that​ ​the
logo​ ​brought​ ​unity​ ​to​ ​Baltimore​ ​citizens​ ​and​ ​transportation.​ ​Although​ ​some​ ​people​ ​didn’t
understand​ ​what​ ​the​ ​logo​ ​meant​ ​some​ ​people​ ​thought​ ​that​ ​since​ ​“​ ​Fleet”​ ​meant​ ​“to​ ​work​ ​together
towards​ ​a​ ​certain​ ​direction”​ ​it​ ​meant​ ​to​ ​them​ ​that​ ​Baltimore​ ​would​ ​work​ ​more​ ​on​ ​transportation
and​ ​making​ ​sufficient​ ​even​ ​though​ ​they​ ​found​ ​the​ ​cares​ ​useless​ ​in​ ​the​ ​logo​ ​and​ ​buses​ ​more
appropriate.​ ​ ​Overall​ ​I​ ​believe​ ​our​ ​Logo​ ​brought​ ​across​ ​our​ ​purpose​ ​and​ ​what​ ​we​ ​aim​ ​to​ ​achieve
for​ ​the​ ​Baltimore​ ​citizens.
After​ ​changing​ ​our​ ​idea​ ​from​ ​a​ ​bus​ ​system​ ​to​ ​a​ ​group​ ​of​ ​cars,​ ​our​ ​logo​ ​is​ ​even​ ​more
effective​ ​as​ ​a …
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