Expert answer:Entrepenurship
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
Coursework 1: Fall 2017
Individual Assignment: Entrepreneurship in Oman and a Self-Reflection
Module:Entrepreneurship and New Venture Creation (BUSS 1011)
Level: 5
Maximum Marks: 100
Percentage of overall Marks: 40%
Duration: 5 weeks
ASSIGNMENT: DESCRIPTION
Synopsis
Understanding the structure and process of Entrepreneurship is essential to attain a
complete grasp of the phenomenon. The assignment is designed to allow the students
to explore the structural aspects of Entrepreneurship mostly in practice and
theoretically to some extent.
Key Information
Nature of Assignment:
Type:
Weighting:
Word Limit:
Deadline:
Descriptive-Investigative
Individual
40%
1800-2200 Words
As specified by the faculty
MAJOR CONSIDERATIONSFOR THE STUDENTS
The students should focus on the CLOs (Course Learning Outcomes) appropriate for the
assignment along with its deliverables and the marking rubrics to produce a well thought
report.
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
PRINCIPAL DELIVERABLES OF THE ASSIGNMENT
NO
STATEMENT
1
Literature Review
2
Background to the chosen Entrepreneur
3
Background to the Company
4
5
List and Discuss the Characteristics of the Entrepreneur (10 Characteristics based
on PECs)
Identify and Discuss the Socio-economic Contributions made by the Entrepreneur
6
Identify Support Systems in Oman
7
Business Set-up requirements
TIPS
Choose an Omani Entrepreneur
Rate the Entrepreneur across the 10 PEC attributes
Plot his/her scores on the PEC Profile Chart
Identify a maximum of 3 Support Systems
INFORMATION ON THE REPORT STRUCTURE& SUBMISSION
–
The report should ideally have the following format:
1.
2.
3.
4.
5.
6.
7.
8.
Cover page
Table of Contents
Executive Summary
Introduction
Key Deliverables
Conclusion/Summary
References
Appendices
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
Word Limit:
Font Style/Size:
1800-2200 words
–
Text: Times New Roman:
12
–
Headings/Sub-headings:
Your choice (Consistency is critical though!)
Spacing:
Submit through Moodle (Deadline to be announced with the submission link on Moodle).
ASSIGNMENT RUBRICS
1.5
ASSESSMENT ITEMS/DELIVEARBLES, DESCRIPTIONS AND MARKS:
ASSESSMENT ITEMS/DELIVERABLES
MARKS
1. Clarity, Style and Grammar
The assignment should follow a ‘report’ format. An internationally acceptable
presentation style must be adhered to with appropriate Grammar. Must avoid
truncations and unnecessary spacing. The report must be consistent with regards to
the font style and size for both headings and the text; and proper punctuations must
be used throughout.
5
Use of Pronouns: Incorrect use of the ‘Pronouns’ in a report format (or an essay)
would be costly. Avoid using ‘I’ (First Person Subject Pronoun/Singular), ‘Me'(First
Person Object Pronoun), ‘My’ (First Person Possessive Adjective), ‘Mine’ (First Person
Possessive Pronoun), ‘We’ (First Person Subject Pronoun/Plural), ‘You’ (2nd Person
Subject/Object Pronoun). Instead, you must consider the use of the 3rd Person
Subject/Object/Possessive/Reflexive-Intensive Pronouns/Possessive Adjective).
2. Executive Summary
The students should clearly specify what the assignment is about; its rationale and
the methodological aspects used.
3. Introduction
3
2
Hence, the students should introduce the different sections of the report in specific
terms.
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
4. Literature Review
25
Students should:
a. Define Entrepreneurship
b. Discuss its evolution and types
c. Describe its roles (e.g., Economic, Social, Technological)
5. Background to the chosen Entrepreneur
3
Discuss the main demographics (maximum 6) of the Entrepreneur
6. Background to the Organisation
2
The date of establishment, size, location, branches, and some information on the
most recent financial performance
7. List and Discuss the Characteristics of the Entrepreneur (10 Characteristics
based on PECs)
25
8. Identify and Discuss the Socio-economic Contributions made by the
Entrepreneur. 5 Social and 5 Economic Contributions
5
9. Evaluate the Support Systems available in Oman
15
Assess the Systems on: 1. Kind of ventures they support (SE? ME? or Both?);
2. Amount of Money they provide; 3. Other Support Services (e.g., advices,
helping with legal formalities)
10. Discuss the Obligatory requirements
5
–
Identify and briefly discuss exactly what legal formalities must be
undertaken to set up a new venture
11. Conclusion/Summary:
5
Conclusion
–
Present the most important points made in the ‘body’
Give very specific yet relevant comments (or viewpoints)
End with a few very critical recommendations
Summary
Or
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
–
Present a very brief account of the ‘body’/Briefly restate the information
presented in the main text
12. Referencing: The work must be referenced throughout
–
5
At least 10 citations of which 5 must be from relevant Journal Articles.
Harvard Referencing
TOTAL
Words: 1800 – 2200
Marks: 100
POLICIES: SUBMISSION, RESOURCES, REFERENCING, PLAGIARISM AND FEEDBACK
Penalties for late Submission:
Please note that 5% will be deducted from your assignment mark for each day
(including weekends) that your assignment is late. Assignment handed in late will not
be graded as per the institutions policy.
Learning resources:
As provided in the Module Information Guide
Referencing
Students must reference throughout using the CU Harvard Referencing style.
Assignment submission
Assignments must be submitted via the Moodle using the Turnitin link on the date
specified by the faculty.
Plagiarism
Plagiarized documents, in part or whole, submitted by the students will be rejected. As
per MEC policy, any form of violation of academic integrity will invite severe penalty.
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
Plagiarized documents, in part or in whole, submitted by the students will be subject to
this policy.
a.
First offence of plagiarism
–
A student would be allowed to re-submit the assignment only once, within a
maximum period of one week. However, 25% would be deducted from the
marks obtained in the resubmitted work.
–
Mark deduction: Worked Example
In an assessment that carries a maximum of 50 marks, suppose a student got 30
marks for the resubmitted work. The final marks for the assessment would then
be 22.5 having taken away 25% of the marks obtained (30×0.25).
–
Time for resubmission:
The student must resubmit the work one week from the date he or she is
advised to resubmit. Failure to do so shall result in the award of ‘0’.
o
o
o
Worked example
Date when advised to resubmit: 21stOctober, 2017
Resubmission Deadline: 28th October, 2017
Marks for late Resubmission: ‘0’
b.
Further offence of plagiarism
–
If any student is again caught in an act of plagiarism during his/her course of
study (either in the same module, same semester or in any other semester), the
student will directly be awarded zero for the work in which plagiarism is
detected. In such cases, the student will not be allowed to re-submit the work.
c.
Guidelines
1. If plagiarism is detected in an individual component or part (e.g.,
‘Proposal’) of the assessment, the deduction in marks will be applicable
for the whole assessment.
2. In instances where plagiarism is detected in a group assessment, all
students of the group will be considered as having committed an act of
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Entrepreneurship and New Venture Creation (BUSS 1011)-CW1-Fall-17–QP
plagiarism irrespective of whether plagiarism is on account of the act of
all or a few or only one member.
3. In instances where plagiarism is detected in an ‘individual component’
of a group assessment (e.g., Individual Reflection), penalty and
resubmission policy shall be applied exclusively to the student
concerned.
d.
Amount of similar material
–
The total amount of similar material in any form of student work from all sources
put together should not exceed 30% (including direct quotations).
–
The total amount of quoted material (direct quotations) in any form of student
work from all sources put together should not exceed 10%.
–
The total amount of similar material in any form of student work from a single
source should not exceed 7%. However, cases having a similarity of less than 7
percent in such cases may still be investigated by the faculty depending on the
seriousness of the case.
–
If faculty member finds enough merit in the case of a student work with a
similarity (with a single source) of more than 7 percent as not a case of
plagiarism, the faculty member should provide detailed comments/remarks to
justify the case.
–
As regards similarity detected in a work where a specific a ‘template’ has been
provided to the students, faculty shall investigate the nature and degree of
similarity before consideration of any course of action.
Feedback to students:
–
Main types of feedback you can expect to receive in this unit are:
Graded assignments with comments via Moodle;
Feedback on workshops, tutorials and other forms of exercises would ideally be
provided in class.
Page 7 of 7
BUSS 1011 – Entrepreneurship and New Venture Creation
Proposal Template for Individual Assignment
Student Name / ID/ Mobile No.
_____________________________________________________________________
_____________________________________________________________________
_____________________________________________________________________
Session: ____________________________________________________________________
Professor’s Name: ____________________________________________________________
Brief discussion about the entrepreneur and his / her company (at most 2 paragraphs).
Please provide some background about the entrepreneur and his/her company (approximately 300
words).
In 2012, a local ice cream brand ‘Ice Mama’ was established in Oman because of the dream of
an Omani couple. ‘Ice cream mama’ is known for its unique and variety of flavors that has a
blend of Oman’s traditional culture. The idea of this ice cream parlor came to the couple ‘Rumi
and Huda Lawati’, who had no idea that their brand would become popular across Muscat and
they would become successful aspiring entrepreneurs. Ice cream mama is a medium enterprise
that gained popularity in a short period because of its authentic ice cream flavors that are blend
with modern flavors. The entrepreneur couple got the idea of opening their first outlet in Qurum
because of the positive comments they got from their friends and family for their homemade ice
cream flavors.
The flavors that are offered by ice cream mama have been passed from generations in the lawati
family. The founders of ice cream mama spent two years to research on different flavors that
they could offer which would be liked and appreciated by the customers. They started their ice
cream parlor and offered those flavors which were not being offered by the competitor ice cream
shops in the market. Their main goal was to provide customers with local flavors that is infused
with modern flavors. They kept their prices very nominal so that customers wouldn’t feel they
are buying expensive ice creams for their different flavors, hence also because of their pricing
strategy they have been able to grow by opening many outlets in Oman. Ice cream mama had a
promising entrepreneurship journey because of the fact that whether or not their flavors would
be accepted by the customers and would they be able to survive in the market with their unique
flavors.
Plan of action to complete the assessment (how data gathering will be conducted, maximum of two
paragraphs).
The assignment will be completed using different data collection methods which will help in
answering the tasks successfully and coming up with a good report. For primary data collection
interview will be conducted with the founders of Ice cream mama to understand in depth about
their entrepreneurship journey, which will greatly help me in writing the report.
Then, from different secondary sources data will be gathered and used for doing the report. The
secondary sources that will be mainly used are websites, videos and books.
Timeline and work breakdown (Gantt Chart):
References (at least 5, in CU Harvard Referencing style, this is the last page of the proposal)
Casnocha, B. (2011) The Four Types Of Entrepreneurship [online] available from
[19 November
2017]
Drucker, P. (2015) Innovation And Entrepreneurship. New York: Routeledge
Johnson, K. (2013) The Entrepreneur Mind: 100 Essential Beliefs, Characteristics, And Habits
Of Elite Entrepreneurs. Atlanta: Johnson Media Inc.
Muneer, F. (2014) Preserving Oman’S History Through Entrepreneurship [online] available
from
[17 November 2017]
Wilson, N. and Watson, K. (1998) “Small Business Start‐Ups: Success Factors And Support
Implications”. International Journal Of Entrepreneurial Behavior & Research 4 (3), 217238
…
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